Binance Recruitment – Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money for people around the world.
We are recruiting to fill the position below:
Job Title: Growth Marketing Manager – West Africa
Location: Lagos (Onsite / Remote)
Job Type: Full-time
Department: Marketing
Roles/Responsibilities
- Build and grow a robust paid media experimentation approach across creative, app store optimization, and landing page optimization to help grow ROI;
- Manage and grow strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountability;
- Manage new media partnerships end-to-end to drive measurable growth;
- Work on an integrated campaign, starting with strategy, brief, and working on executing and measuring performance;
- Ideate, test, iterate and optimize growth via paid acquisition, retargeting, and product optimizations across the web and native-app growth channels;
- Constantly work on new channels, creatives, and other ideas for experimentation, optimization, and acquisition growth.
Qualifications and Requirements
- Bachelor’s Degree in Arts, Communications, or any other related field;
- Minimum of 6 years of relevant acquisition marketing experience, preferably growing a significant mobile customer base leveraging experimentation;
- Strong understanding of cryptocurrency-related terminologies and trends and a liking for crypto cultures;
- Be able to work flexible and stretched hours to interact with the crypto community as frequently as possible;
- Execution-oriented mindset – with the humility, drive, and scrappiness to get it done.
- Proven marketing management experience with strong ownership and emotional intelligence;
- Experience launching marketing initiatives (e.g. building an online forum, launching an ambassador program, creating an event series, and writing an email newsletter);
Working at Binance
- Competitive salary.
- Do something meaningful; Be a part of the future of financial technology and the no.1 company in the industry
- Fast-moving, challenging, and unique business problems
- Great career development opportunities in a growing company
- Possibility for relocation and international transfers mid-career
- Flexible working hours, Casual work attire.
- International work environment and flat organization
How to Apply
Interested and qualified candidates should:
Click here to apply
